Latest Johnnie Walker Blenders' Batch released

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samcoyne
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Latest Johnnie Walker Blenders' Batch released

Postby samcoyne » Thu Feb 22, 2018 1:34 pm

Diageo Global Travel has announced the release of Johnnie Walker Blenders' Batch Sherry Cask Finish, the latest addition to its Blenders' Batch series.

Johnnie Walker Blenders’ Batch Sherry Cask Finish is the seventh release from this series and the first experiment to launch exclusively in travel retail.

Johnnie Walker Black Label is produced with an element of sherry cask maturation. Drawing inspiration from this, the new Johnnie Walker Blenders’ Batch whisky has been matured in sherry casks.

Sherry Cask Finish has been created with whiskies from distilleries including Blair Athol, Cardhu and Strathmill.

Aimée Gibson, whisky maker says: “Johnnie Walker Blenders’ Batch whiskies are the result of bold experiments that push the boundaries in flavour. Taking inspiration from the element of sherry cask maturation in Johnnie Walker Black Label, I was intrigued by the rich and fruity element it brought to the blend. It inspired me to experiment with the sherry cask finish to awaken more of these fruity notes and to add a unique flavour dynamic.”

She adds: “The outcome has been extraordinary; Johnnie Walker Blenders’ Batch Sherry Cask Finish is a sweet and rich whisky. It’s the perfect introduction for those who are new to Scotch whisky, but will also excite seasoned whisky lovers.”

Commenting on the travel retail exclusivity, Dayalan Nayager, managing director of Diageo Global Travel says: “This is a special launch for Diageo Global Travel because it’s exclusive to our customers. You won’t get your hands on this whisky anywhere else, making it the perfect purchase for travellers who want to gift something truly special.

“Travellers are looking for brands that have discovery, authenticity, craftsmanship and real human stories behind them, and there is none better than Johnnie Walker. We are excited to offer a glimpse into the constantly shifting world of flavour exploration from the biggest spirits brand in the channel.”

The limited edition Johnnie Walker Blenders’ Batch Bourbon Sherry Cask Finish is available now in selected travel retail outlets globally, retailing at £26.50 / $44 RRSP for a 1 litre bottle.

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