Was Bestman at my friends wedding lately and they organised a warm punch and whiskey reception.
The whiskey selection was going to be Jameson, Paddy & Powers.
Luckily I got a say
Jameson 12, Powers 12 & Paddy, as part of my present to the couple I also provided a bottle of Midleton & Redbreast 12yo.
The Midleton went down a storm but it was obvious that people were lapping it up as it was free. The redbreast did not do badly either. But have a guess what was the winner of the day.
Yes I kid you not ... and this is why premium whiskies do not fly off the shelves in Ireland. A lot of the grooms family were staunch Paddy drinkers and even with the others on offer they stuck to Paddy. This shows that brand loyalty counts for a lot in Ireland and really sticks when it comse to the big 3 standard whiskies.