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borgom wrote:Is this release going to be a permanent addition or a relatively limited run like the "**** Young" series?
According to the distillery there will be 18,000 bottles released and when its gone, its gone!
Does anyone else think it is strange that the 3 major whisky shops in the UK have already sold out of Supernova, especially as there is 18,000 bottles of it??
Or you could see it as another way to boost sales - make it look like there's a real shortage (hence the limits on purchase) and drag out the supply. Isn't 18000 about the same as Blasda, which is also 'limited'? And that's still on general release with no limits on supply - so maybe it's just a clever marketing spin?
Personally I go for the latter - if it was on general release without the limits would people be buying case loads? Not according to the Blasda model.
'Hey. could you ask your dad if he knows if the current release of ardbeg supernova is a one off or if there releasing more?'
and i was giving a reply saying
'Nah its a new brand.'
My friend doesn't have a clue about whisky so i'm positive he asked his dad and got that reply.
papercrack wrote:Just had it confirmed general release,TWE also are given a freebie for all orders in May to celebrate their 10th year .
Talking of TWE, I have just noticed they now have a special dedicated area to their IBs on their website which is interesting. I was wondering when this was going to happen.
papercrack wrote:Bottled arrived today of Ardbeg Supernova with a mini of Glenfarclas 10 year from TWE
pm if interested.
a: in paying you rather than the distillery or a shop
b: in paying over the odds
not sure why anyone would pm you when its readily available
ordered mine yesterday from the distillery and it arrived today
"This is a limited release, previously discussed (at length) with the ARDBEG Committee - the true heroes of ARDBEG'S meteoric rise to peaty power"
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