I am currently in business school (New York University - Stern) working toward an MBA. This semester I'm taking a New Product Marketing class and (being scotch lovers) my team and I came up with a hypothetical new product that is intended to enhance the scotch-drinking experience. We created a survey (link below) to understand people's scotch-drinking preferences and also to test the feasibility of our hypothetical new product. If you have about 15 minutes and would like to give your opinion I would be very appreciative:
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