New Product Survey

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New Product Survey

Postby dslawe » Tue Dec 13, 2011 2:55 am

I am currently in business school (New York University - Stern) working toward an MBA. This semester I'm taking a New Product Marketing class and (being scotch lovers) my team and I came up with a hypothetical new product that is intended to enhance the scotch-drinking experience. We created a survey (link below) to understand people's scotch-drinking preferences and also to test the feasibility of our hypothetical new product. If you have about 15 minutes and would like to give your opinion I would be very appreciative: ... 0DE2fLgD52

Thank you,

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Re: New Product Survey

Postby mooseling1 » Fri Dec 21, 2012 12:08 am

I am doing some market research into the scotch market and I was wondering if you have the results from yours available anywhere? I would greatly appreciate it if you could help out at all :)

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Re: New Product Survey

Postby AmandaWhaymand » Fri Dec 21, 2012 11:19 am

Hi Mooseling,

Can you email your request to and we'll get back to you as soon as we can. It may well be after the Christmas period now though.

Many thanks,
The Whisky Mag Team

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