The Whisky Show

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Rob Allanson
Posts: 445
Joined: Thu Aug 24, 2006 2:30 pm

The Whisky Show

Postby Rob Allanson » Wed Sep 23, 2009 4:10 pm

The Whisky Show is a new luxury whisky event that aims to showcase the finest examples of the distiller's art to city professionals and fine whisky consumers alike. The inaugural Whisky Show will take place in London's prestigious Guildhall on 6th-7th November 2009.

Focusing on premium bottlings above each brand's standard expression (longer-aged whisky and/or special bottlings), The Whisky Show will offer a fantastic opportunity to the knowledgeable connoisseur and potential investor, as well as the passionate whisky fan wanting to learn more.

The Whisky Show has the objective of developing an understanding and appreciation of this complex spirit - particularly for the enthusiastic amateur. Exhibitors fully understand that many visitors to the show are not aficionados and will present their brands accordingly.

As well as the best whiskies, The Whisky Show will also be about relaxation, fun and enjoyment, with luxury whisky-themed food and a separate Whisky Lounge featuring up-and-coming Scottish musician Roddy Hart. The aim of the Show is to create a superb atmosphere - a world away from the stressed, workaday nature of many other whisky festivals.

Visitors to The Whisky Show will also be able to experiment with a range of delicious food-pairing suggestions, with stands serving a selection of nibbles including chocolate, haggis, several cheeses and a variety of smoked meats and fish.
The Show will also feature some sensational Masterclass tastings, including the famous Glenlivet Cellar Collection and a vertical tasting of Port Ellen Annual Releases. Masterclass tickets are sold separately and are available online now.

Confirmed exhibitors for 2009 include Talisker, Lagavulin, Highland Park, Macallan, Laphroaig, Longmorn and Glenlivet. For more details on all aspects of The Whisky Show, please visit our website:

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